> ## Documentation Index
> Fetch the complete documentation index at: https://docs.gameball.co/llms.txt
> Use this file to discover all available pages before exploring further.

# How Do I Reward Customers with Different Cashback Based on the Brand?

> Learn how to configure a different cashback rule for every different brand you have using the Merchants feature.

| Platform             | Plan       |
| -------------------- | ---------- |
| Shopify              | Guru       |
| Salla                | Guru       |
| Non-platform Clients | Enterprise |

***

## Prerequisites

* Make sure to create a merchant ID for each of your brands/stores on the Gameball dashboard before configuring cashback rules.
* Ensure the Merchants feature is activated on your account.
* To activate this feature on your dashboard, you must request it from our customer support team.

<Warning>
  If you have configured different cashback rules for different collections using the **custom cashback** feature, the **merchant cashback** option will no longer be available. [Learn more about collection-based cashback rules](/product-documentation/programs/loyalty-points-earn/collection-based-earning-rules).
</Warning>

***

## How to Configure a Cashback Rule for Different Brands

After creating an ID for each of your brands and stores, follow these steps to configure a cashback rule for any of these recognized brands or stores:

<Steps>
  <Step title="Navigate to Merchants Tab">
    On the Gameball dashboard, go to **Programs > Earn Points > Merchants** tab.

    <Frame>
      <img src="https://mintcdn.com/gameball/qjUH61X3ISD5sEmZ/images/product-docs/programs/loyalty-points-earn/crossover/merchants-tab.png?fit=max&auto=format&n=qjUH61X3ISD5sEmZ&q=85&s=06d71a12e2ca589db71372fe5377f1f2" alt="Merchants Tab" width="1138" height="124" data-path="images/product-docs/programs/loyalty-points-earn/crossover/merchants-tab.png" />
    </Frame>
  </Step>

  <Step title="View Merchants">
    You will find all merchants listed. [Learn how to create a Merchant](/product-documentation/programs/loyalty-points-earn/crossover-reward-program/creating-a-new-merchant)

    <Frame>
      <img src="https://mintcdn.com/gameball/qjUH61X3ISD5sEmZ/images/product-docs/programs/loyalty-points-earn/crossover/merchants-list.png?fit=max&auto=format&n=qjUH61X3ISD5sEmZ&q=85&s=aa4898da177d909a6f0318751453e29d" alt="Merchants List" width="1178" height="776" data-path="images/product-docs/programs/loyalty-points-earn/crossover/merchants-list.png" />
    </Frame>
  </Step>

  <Step title="Configure the Cashback Rule">
    Fill in the required information:

    * **Choose Merchant:** Select the brand you want to create the new cashback rule for.
    * **Configuration Method:** Choose between:

    <AccordionGroup>
      <Accordion title="Cashback Value" icon="percent">
        Set a cashback percentage based on the customer's paid amount. Example: If you offer 5% cashback and a customer pays $100, they will receive $5 cashback worth of points.
      </Accordion>

      <Accordion title="Cashback Value Based on Unit" icon="coins">
        Set a fixed number of points per currency unit regardless of the cashback percentage. Example: If a customer pays \$100, they could receive 1000 points based on your configuration.
      </Accordion>

      <Accordion title="Fixed Cashback Value" icon="lock">
        Set a fixed cashback value for the customer to earn based on their purchase.
      </Accordion>
    </AccordionGroup>
  </Step>

  <Step title="Save Changes">
    Click **Save Changes**.

    <Frame>
      <img src="https://mintcdn.com/gameball/qjUH61X3ISD5sEmZ/images/product-docs/programs/loyalty-points-earn/crossover/save-merchant-cashback-rule.png?fit=max&auto=format&n=qjUH61X3ISD5sEmZ&q=85&s=17e5854fdbd21b91ba25279f39b1a96f" alt="Save Merchant Cashback Rule" width="1178" height="776" data-path="images/product-docs/programs/loyalty-points-earn/crossover/save-merchant-cashback-rule.png" />
    </Frame>
  </Step>
</Steps>

If your cashback program is active, your customers will now receive the specified cashback once they place and pay for an order from the brands you have added and configured a cashback rule for.

***

## Important Notes

<Note>
  * By default, every newly created merchant will fall under your default cashback rules unless a specific rule is configured.
  * You can create different cashback rules based on each merchant's level.
  * Merchant-specific cashback rules override the default cashback rules if the customer purchases from a recognized merchant.
</Note>

**Example:** If you have different cashback rules per level under your default cashback settings, but only one general cashback rule for a specific merchant, the merchant rule will apply to the customer regardless of their level.

***

## Common Questions

<AccordionGroup>
  <Accordion title="Can I have both collection-based and merchant-based cashback rules active?" icon="layer-group">
    No, if you use collection-based cashback rules, you cannot activate merchant-based cashback at the same time.
  </Accordion>

  <Accordion title="What happens if I do not configure a special cashback rule for a merchant?" icon="store">
    The default cashback rule will apply.
  </Accordion>
</AccordionGroup>

***

## Related Articles

<CardGroup cols={2}>
  <Card title="Collection-Based Earning Rules" icon="layer-group" href="/product-documentation/programs/loyalty-points-earn/collection-based-earning-rules">
    Set up different cashback values for different collections.
  </Card>

  <Card title="Understanding Loyalty Points Calculations" icon="calculator" href="/product-documentation/programs/loyalty-points-earn/understanding-loyalty-points-calculations-and-rules">
    Learn how Gameball prioritizes and applies different earning configurations.
  </Card>

  <Card title="Create and Manage Merchants" icon="store" href="/product-documentation/programs/loyalty-points-earn/crossover-reward-program/creating-a-new-merchant">
    Add merchants for each brand and store you own.
  </Card>
</CardGroup>
