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Before starting, please read this article to learn more about the Gameball events engine: How does the Event(s) Rule Engine work? The following are the available Shopify events on Gameball.

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place_order

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Description

This event will be sent to Gameball when your customer places an order on your platform entirely. (Entirely means that the order status is Paid.)
The place_order event will not be sent to Gameball unless the order status is “Paid” to avoid potential fraud cases for payment methods like COD.

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Keys

Product Category Example
Collection ID Example

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view_product_page

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Description

This event should be sent when your customer views a product page on your Shopify store.

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Keys

Product ID in URL
All the above events can be used in both the reward campaigns engine and while sending communication campaigns.

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Friends_Referred

This event is automatically tracked when a customer successfully refers a friend through the Gameball referral program.

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Order_Refunded

The order_refunded event is automatically triggered by Gameball whenever a refund is processed through the platform.
This event is only applicable when using the V4.0 Refund APIs.
This feature enables you to track refunded orders directly within the customer profile, helping them maintain an accurate transaction history and improve your customer support processes.
  • Full Refund Visibility: Every refund triggers an order_refunded event, logging essential refund data.
  • Customer Transparency: Refunded orders are now visible within each customer’s activity timeline.
  • Better Segmentation and Reporting: You can now segment customers based on refund behavior or integrate this event into your loyalty logic and analytics tools.

How Does the Event Rule Engine Work?

Understand how event-based triggers drive reward campaign logic.

Differentiate Reward Campaigns Through POS and Online Shopify

Use the Source key to target campaigns by sales channel.